The time has changed, when we used to go to the different stores to buy clothes, groceries or food and that too leaving our busy schedule every day or other. Nowadays if you have access to the Internet, you can buy anything by browsing different e-commerce stores and shop anything from clothes to household appliances, without leaving your home or office. Ecommerce trends change every single day.
As the trend of online shopping is increasing day by day, so are the online stores. It is beneficial to those who don’t like to go out from their busy schedule or you can say shopping is not their taste, can buy anything online and that too 24/7 whenever they feel like. You can even save your money by buying products from auction sites and even when there are huge discounts offered. You can do shopping in minutes with few clicks and no need to wait for shop assistants to help in shopping. Moreover there is no need to pay parking fees for your car or two wheeler, and walk through heavy rushes during festive or sale season just to get your product.
The best part is there is no time limit, when to buy or not. You can buy plenty of products under one roof with so many choices of brands available. In fact you can see the different angles of the products through images and even zoom it to see embroidery, or handles of a hand bag etc. So despite so many advantages, there are disadvantages too that make it a little complicated.
The most common is the close examination of the products you want to buy from online stores. No doubt it is easy to buy the products online rather than going to different stores and finding the one suitable to you that is quite time consuming. During online shopping we cannot touch or feel the product that we want to buy. Sometimes the color of the product varies than actually what we saw online. So in short we cannot inspect the product and it’s design that are considered for purchase.
The major problem that I faced was that whatever products I chose were really of my choice but I was unable to zoom it and see it from different angles, so I was disheartened and switched onto the other store. Other times it was a delay of my products delivery. So when we are not satisfied with how the product will look or work for us, then it’s not suitable to our needs.
And the most important is the details should be added to the product, so that the customer can know more about what he is buying. There is always an uncertainty whether they should buy the product or not, if detailed description is not mentioned or they will opt for some other online store where they could find details of the product they are looking for.
Information plays an important role in making customers believe in the products. Moreover if images are shot with highest picture quality and details are added with them, then nobody can stop the customer from adding it to the cart.